The Startup Business model

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In this course, you will learn aboutstartups, and how to start, and manage your own.
The following questions will be answered:

  • How do I raise money?
  • What are the key factors for succes?
  • Why 90% of startups fail?
  • How do I make a successful pitch?

Participants are going to receive the full material for completing the courses including presentations, calculation samples, business plan templates, case studies and recommended books to read.

coworking malaga


Face to face

coworking malaga


8-12 hours

coworking malaga



coworking malaga



Module 1
Topic 1: Introduction. Basic concepts of the startup business model. Why is innovation crucial to launch a startup? Startups in numbers.
Topic 2: The core of the startup business model. -Why do startups succeed or fail? Main predictors of success. The life cycle of a startup.
Module 2
Topic 3: Methods for developing and validating a startup business idea. The magnitude of innovation: startup from zero, minor grade innovation or imitation. The lean startup.
Topic 4: Key elements of launching a startup: securing a team and raising investment. The principal agent model: conflict of interests in a startup enterprise. The pitch deck. Financing.
Module 3
Topic 5: Perspectives of growth and marketing strategies. Startup runway: securing initial funding and investment. What is the average growth rate for a startup? Growing pains: most common challenges to face. The freemium business model.
Topic 6: Exit Strategies: acquisitions and IPOs. Startup performance analysis and evaluation. To sell or not to sell? Understanding the logic of exit strategies. When is the right time for selling your startup? When choosing to remain: milking the cow.

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