How creativity can solve problems

In this meetup, Edward Chechique (, User Experience Designer, will show us how companies use creative ideas to solve problems and how we can use creativity in our life.

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In a world of changes, one of the most important skills we need is to be creative. But, is everyone ready to be creative?
And the answer is yes, every person in the world can be creative.
Creativity is not a skill that some people have and some people don’t. Creativity is related with thinking in another way,

As Albert Einstein said:
“We cannot solve our problems with the same thinking we used when we created them”

We will talk about how the most well-known companies such as Airbnb or Netflix solved some problems in a very creative way.
Why a supermarket in Korea changed the way they pack a banana or how a logo can express the purpose of a business are some of the ideas to be covered, besides more interesting creative ideas in different areas.

We welcome every person who wants to enjoy this interesting talk and explore new ways of developing their creativity.


Nov 14 2018


19:30 - 21:00

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Innovation Campus - Malaga Centro


Innovation Campus - Malaga Centro
Calle Medellín, 3


Innovation Campus

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